With a target for long-term expansion plan, Nona Lifestyle – a B2B-managed marketplace offering customised corporate merchandise, home textiles and White label – aims to achieve Rs. 1,000 crore revenue mark by 2025. Headquartered in Gurugram, the company has grown significantly with its focus on optimising the B2B supply chain.
The brand has generated Rs. 50 crore in revenue since its inception in 2016, with a target to reach Rs. 100 crore in FY ’22. Nona Lifestyle is on the rise, with plans to build a 500-crore brand portfolio in the next two years. Furthermore, it plans to expand its product portfolio and add fire and safety products, sustainable fabrics, recycled products and fashion products. In future, the company hopes to fully automate the entire supply chain.
Nona Lifestyle is looking forward to build stronger markets in the Middle East, USA and European regions after having expanded in the UAE in 2019.
Nona Lifestyle’s managed marketplace makes the sourcing and supply chain processes simpler. The automated backend platform facilitates every step along the supply chain, including visibility of inventory and logistics, tracking supply, real-time capacity planning for suppliers and digitisation of finance and backend processes.
“It gives us immense happiness to see Nona Lifestyle come so far in a short span of time. However, we wish to achieve the zenith and scale further. Not only are we looking at garnering more revenue but even expanding our presence in the GCC domain (Generic Country Code Top-Level Domain). Since our very foundation is based on technology, we also want to drive tech adoption both at customer and supplier levels. With the long-term goal being scalability, the short-term goals are many and we are on our way to achieving all of them,” said Hari Mishra, Co-Founder, Nona Lifestyle.
The company has so far served over 150 global customers and provided 500k apparel annually, thanks to its fully functional in-house team, managed marketplace, and extensive network of 100+ suppliers.