Continuing the dismal performance, the apparel sales figures of Japanese department stores took a dip in 2020. The revenues have already been contracting since early 2019 and pandemic has only made it worse.
The total revenues from apparel category valued 1,141 billion yen (US $ 11 billion) during 2020, declining 31.10 per cent on Y-o-Y basis, according to the latest released data by Japan Department Stores Association (JDSA).
Apparels constituted 27 per cent of overall sales that took place in the country’s department stores, second to food which accommodated 31.30 per cent of total sales.
Womenswear remained the top category in the Japanese department stores (in apparel segment) and the revenues it clocked were 719.25 billion yen (US $ 6.93 billion), dropping by 32.20 per cent on Y-o-Y basis in 2020.
Menswear accounted for 248.04 billion yen (US $ 2.40 billion) revenues in 2020, sinking by 31 per cent as compared to 2019.
The revenues tapped by kids clothing were 92.32 billion yen (US $ 889.42 million) in 2020 and the segment witnessed 25.80 per cent decline from a year earlier.
All other types of clothing noted 26.20 per cent drop and the revenues from these clothing products valued 91.37 billion yen (US $ 783.90 million) million yen (US $ 76.73 million) in 2020.