ASW 2022 concludes on a new high with the promise of serving the industry through more such shows. Curated on the building blocks of Opportunity, Knowledge, Inspiration and Networking, the second edition of ASW has been a massive success, giving the industry a new direction in sync with the changing dynamics.

While visiting Tirupur, at first sight, the city seems like any other city in India but when one digs deep into its apparel industry, there are many such things which are not so common in other Indian apparel manufacturing hubs. It is the combination of strong infrastructure, local entrepreneurs’ skills, local business leaders and supportive State Government policies that over the years have ensured the consistent growth of Tirupur.

Niiyaa is a global platform bringing together arts, artisans and artisanal designers from remote corners of the world. Renowned for its excellent selection of fabrics, including jamdani weave, mulmul, marrakesh, banarasi and more, Niiyaa believes in the creation of traditional textiles and crafts in cutting-edge styles.

As per Maximize Market Research India’s report, the sports apparel market valued US $ 3,011.91 million in 2019 and is expected to reach US $ 5,494.61 million by 2027, growing at a CAGR of 7.80 per cent during the forecast period. This has led to the thrust on performancewear segment.

Traditionally, sustainability was always believed to be a combination of 4Rs – Reduce, Reuse, Recycle and Recover, while, as clarity on sustainability is increasing amongst the industry stakeholders, it’s become 4R+1U where U represents upcycling that’s an important pillar of sustainable framework. And this is a concept the millennials have already started using, as says Instagram hashtag #upcycling that has over 4.40 million posts.