Kolkata-based leading innerwear company Dollar Industries Limited is looking out to expand its product portfolio to enhance consumer experience. This was announced during the Annual General Meeting (AGM) of the company. The company is growing on casualwear also.
In this meeting, the shareholders approved all the resolutions including the adoption of Audited Financial Statements of the company for the FY 2020-21. The company adopted audited financial statements for the FY 2020-21 having consolidated revenue of Rs. 1,040.43 crore and Profit After Tax (PAT) of 87.51 crore.
Vinod Kumar Gupta, MD said, “The ongoing pandemic has disrupted the economy and we have managed to strike the right balance between our employees’ safety and efficiency. Despite the limitations, we have overcome hurdles and have managed to maintain the demand-supply ratio. The year has been all about restarting and restarting. With a revamped brand identity, we strengthened our digital and e-commerce presence which has assisted us reaching out to a larger consumer base.”
He further added that as the global economy is battling the adverse effects of the pandemic, companies and businesses all around are making brave business decisions every day. Now is the time that the businesses need to think out of the box as well as be adaptive.
He also said that it is the need of the hour for companies to re-examine the traditional and conventional procedures and implement new processes and programmes to sustain and scale their business.
It is important to mention here that during the year, the company focused on a 360 degree communication strategy and also created a lot of buzz with the launch of its new Bigboss, Missy and Ultra TVCs.
