LVMH has started a new program called – ‘EllesVMH Connect’ which focuses on addressing gender equality in the workplace. The two-part program, that began on 23rd September 2016, spans 43 LVMH houses across 22 countries. The objective of this campaign is to have 50 per cent of women on the executive committees of LVMH committees in the next four years.
The first stage of the project constituted of 2,000 managers from select LVMH houses around the world who held workshops and talks on how to promote career advancement for women in the workplace and discuss on behaviours that constitute obstacles to the same.
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Chantal Gaemperle, Group EVP – Human Resources and Synergies, LVMH stated, “This initiative confirms our commitment to female leadership and underlines the central role that women occupy in our staff. More than a business imperative, the issue of parity at work has been completely embedded in our corporate culture for many years through multiple internal programs. The success of EllesVMH Connect corroborates our efforts and encourages us to continue on this path.”
The second phase of the initiative will involve analysing the feedback provided by the participants of the conference and focus groups which will allow LVMH to make a gender-inclusive of long-term strategy.
The equality initiative is indicative of a big push for luxury conglomerates to embrace a culture of inclusion in the workplace. In March this year, Kering announced the group would financially back the HeForShe campaign – United Nations’s women’s solidarity movement for gender equality.
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PVH signed the UN Women’s Empowerment Principles charter, meaning the brand will embark on a seven-step process to promote gender equality in all levels of their business.






