Hohenstein, the global market leader in providing accredited and independent services, has said the HSV fan store is getting more sustainable as this Hamburg football club is expanding its popular Rothosen collection.
The club’s fan shirts are now certified with the OEKO-TEX® MADE IN GREEN label awarded by Hohenstein.
MADE IN GREEN is a traceable product label for textiles tested for harmful substances and produced under sustainable and socially responsible conditions. In this way, this traditional club is once again committing to social responsibility and sustainability.
In addition to the MADE IN GREEN label, Hohenstein awards numerous other certificates such as the Green Button.
With MADE IN GREEN, the HSV Team ranks third in terms of merchandising sustainability, according to a recent study by cum rationegGmbH within the Bundesliga and 2nd Bundesliga.
According to Hohenstein, HSV is actively working towards a more sustainable world as the club has its Rothosen collection and its baby and toddler clothing manufactured in a Green Factory in Tiruppur, India.
On the other hand, for logistics, the club uses DHL’s GoGreen service. In cooperation with MBA-Solutions GmbH, specialist for sustainable textile merchandise and workwear, some fan textiles have now been awarded with MADE IN GREEN and the Green Button.
The decision in favour of MADE IN GREEN is completely in line with the joint initiative ‘From the Field to the Fan Shop’ of the German Federal Ministry for Economic Cooperation and Development (BMZ) and Clubs of Bundesliga and 2nd Bundesliga.
Among other things, it supports the cultivation and use of organic cotton and the promotion of disadvantaged children at production sites.
“Sustainably produced textiles are very important to us. Anyone who buys them can be sure that their trail can be traced back through the entire supply chain and that they meet our standards in every respect. The certification of our fan merchandise with the OEKO-TEX® MADE IN GREEN label by Hohenstein is an important step in further advancing the issue of sustainability. As a traditional club, we in particular can use our reach to bring even more attention to this important issue and give something back to society as a whole,” explainedSaschaSteinbrück, Head of Merchandising at HSV.
