Hardik Pandya, the Indian cricketer, has started his own brand identity and quality performance wear solely on FanCode Shop, marking a major milestone in his career. Through his logo and apparel range, Pandya aims to expand connections with fans and promote a sense of community. The debut collection, showcasing Pandya’s personal style and athleticism, is currently available on FanCode Shop.
Pandya curated the apparel range himself, concentrating on design, material selection, and mixing style with performance. Perfect for both casual wear and intense workouts, the collection presents lightweight, breathable fabrics that provide comfort as well as durability. The initial release comprises T-shirts, shorts, vests, polos, and jackets, with plans for future drops showcasing new designs such as polos and joggers.
Sharing his enthusiasm, Hardik Pandya said, “I wanted to create something that symbolises my journey and reverberates with today’s resilient youth. Debuting this performance wear range with FanCode Shop permits me to share a part of my daily routine and values with my fans. I hope they take pleasure in wearing these products as much as I took pleasure in creating them!”
Yannick Colaco, co-founder of FanCode, remarked, “We are eager to launch the Hardik Pandya brand to everyone. As one of the fittest athletes and an inspirational national figure, Hardik’s journey reverberates with people across the board. His personal interest in creating this performance wear range highlights its significance. We trust the collection will appeal not only to fitness aficionados and athletes, but also to young fans that look up to Hardik.”
FanCode Shop supervises all aspects of the product experience, comprising manufacturing, customer care, logistics, and marketing. As authorised partners for the ICC Men’s T20 World Cup 2024 and ICC Men’s ODI World Cup 2023, and supplier of fan merchandise for teams like Manchester City, Barcelona, Juventus, and PSG, FanCode Shop has a robust track record in supervising sports merchandise. During the IPL, it successfully managed official Mega Stores for teams such as Rajasthan Royals, Gujarat Titans, Punjab Kings, Sunrisers Hyderabad and Kolkata Knight Riders.
