Globus, which started its journey in 1998 as a family multi-brand outlet offering apparel, accessories, and footwear, and pivoted to an e-commerce women’s wear single-brand in 2023, has grown 212% year-on-year in FY ’25, according to Ranganath Kuppur, CEO, Globus Fashion. The brand closed FY ’25 with Rs. 100 crore (US $ 11.5 million) in revenue and fulfilled more than 700,000 orders with a presence across e-commerce platforms like Myntra, Nykaa Fashion, Amazon, AJIO, Flipkart, TataCliq, Meesho, and Limeroad, along with its D2C platform.
Kuppur said the company aims to clock Rs. 180 crore (US $ 20.53 million) in revenue by the end of this fiscal and targets becoming a Rs. 300 crore (US $ 34.23 million) brand by the close of the next fiscal year. He noted that the brand had a (-)30% operating margin last year, but has now improved to 12% and expects to become EBITDA positive by the end of this fiscal. He further highlighted that post-Covid, the company managed to clear all dead inventory, and currently, almost 70% of its inventory is fast-moving.
The mid-premium brand offers 4,000 designs and launches 250–300 new designs each month, with an average selling value of Rs. 1,200–1,500 (US $ 14 – US $ 17). It has also forayed back into offline retail with its first shop-in-shop in Pune, and plans to open two more in Delhi and Bengaluru over the next two months. According to Kuppur, Globus is also working on launching exclusive brand outlets (EBOs) in the coming financial year.
Currently, 80% of revenue comes from marketplaces, 10% from D2C, and 10% from offline stores. The company is also betting big on international markets, having launched in the GCC in February with a presence in Saudi Arabia and the UAE. Kuppur said the brand now plans to expand further into markets such as the US, Canada, Singapore, the UK, and Australia, with warehouses being set up in some of these regions. By the end of this fiscal year, Globus expects 25% of its revenue to come from global markets.
