
Garmin India, a unit of Garmin Ltd. (a US-based wearable technology brand), announced the launch of its second store in Bengaluru. This puts the brand in line with its retail expansion plans, getting the company greater connectivity in the Indian market.
This new store will be an experiential store and will allow customers to easily experience and purchase Garmin products and services. The store will also be aiming to meet a surge in customer demand.
The store spans across 255 sq. ft. and will feature the entire collection of Garmin smartwatches across categories like Fitness, Outdoor and Wellness, including products such as the newly launched Instinct Crossover, Fenix/Epix series, Forerunner 955/255, Venu SQ2 and many more.
In addition to this, brand experts will also be available at the store to assist customers with product features and selection.
The company is also giving the first 50 customers to the store a goodie bag featuring a Garmin T-shirt and a coupon for a 10 per cent discount for their next purchase at the Garmin Brand Store, Indiranagar, Bengaluru.
Additionally, the company is also offering an inaugural discount of 10 per cent on select products from 11th-25th Feb at the Garmin Brand Store.
Yeshudas Pillai, Country Head, Garmin India said, “As the smart wearables market witnessed tremendous growth in the year 2022, our vision is to expand deeper into the Indian market. We saw an exponential Year-On-Year growth of 62.6 per cent as per Garmin connect data in activity trends in Bengaluru last year compared to 2021, which includes running, walking and cycling, among top activities. Considering this, we wanted to strengthen our retail presence with the launch of the second brand store in Bengaluru, with an aim to further provide a holistic product experience for our consumers and allow them to engage with Garmin’s superior technology and performance-based smartwatches.”