D2C activewear company focused on women, BlissClub, has raised Rs 33 crore (approx US $ 4 million) in a funding round headed by Elevation Capital. Eight Roads Ventures also participated in the round.
According to a statement, the money would be utilised for capital expenditures, working capital needs, and other general business objectives. Following allocation, Eight Roads Ventures owns a 15.79 per cent share and Elevation Capital owns a 24.5 per cent stake.
The Bengaluru-based firm was founded in 2020 and initially sold its sportswear items online before branching out to create physical stores to compete with quick fashion retailers. Additionally, it sells on e-commerce sites and on its own website.
According to Tracxn data, it brought in Rs. 92 crore (US $ 10.86 million) for the fiscal year that concluded on 31st March 2024. The financial statements for FY ’25 have not yet been submitted by BlissClub to the Registrar of Companies (RoC).
In 2022, it raised US $ 15 million in a fundraising round headed by Elevation Capital and Eight Roads Ventures.
