Premium menswear brand ENGYNE has made its debut in India. Gnanaprakash, Karthikeyan K., Karthikeyan P., Ramesh Kumar, and Dinesh D. founded the company, which offers Indian customers craftsmanship with international design sensibilities. The founders had previously been connected to multinational behemoths like Guess and Diesel.
The Bangalore-based company, will launch its Spring-Summer 2025 collection of well crafted wardrobe staples. Softness, durability, and comfort are guaranteed by the use of Supima cottons and Supima blend yarns in the collection’s creation.
Modern printing methods and exquisite embroidery enhance the distinctive feel and performance of its premium textures, which include mis-jersey, micro-pique, interlock, jacquard, and cross-loop French terry.
Using a Digital First and D2C approach, the collection will exclusively be accessible on the brand’s official website. Soon after, an iOS and Android mobile app will be released.
With its vertically integrated manufacturing facility, ENGYNE is dedicated to providing quality control in addition to premium designs.
This competitive advantage is emphasised by Director Dinesh D., who believes that owning a vertically integrated manufacturing facility is a special benefit. From fabric selection to final stitching, the company controls every step, enabling it to provide quality craftsmanship at a fraction of the cost. All ENGYNE clothing is subjected to the same quality inspections as items that cost three times as much.
With influencer collaborations and vibrant social media campaigns, ENGYNE hopes to draw in urban millennials and fashion-forward professionals.
Within the upcoming season, the brand plans to expand its line by adding shirts, chinos, jackets, and denim. Additionally, ENGYNE sees potential in international shipping, promoting Indian workmanship across the globe.
