Mutoh Europe, developer of wide format inkjet printers and sign cutting plotters, has launched a new dynamic website that focuses on the multitude of opportunities for wide format digital print equipment for sign-makers and print providers.
The website includes a new inspiration page that simplifies searching and conveys the product’s potential for the applications.
This will eliminate the need for users to search through the pages of technical specifications in order to search for the right printer for their needs.
The users can simply choose the application of interest and they are guided to the relevant printer pages, along with hints, tips, benefits, additional market opportunities and related applications.
The new website still retains the contemporary look and feel, and is available in English, German, Spanish, Italian, French and Dutch for its global customers.
It also features comprehensive support and download section, where the Mutoh equipment owners can easily search tools like colour profile, driver and technical support. The website contains a brief introduction about the technology and its benefits and has a library of video tutorials.
The Mutoh users can also register for exclusive access to ‘My Mutoh’, a free member account that gives the users access to all the tools they need to ensure their device runs smoothly as well as free downloads, technical tips and market information.
“Our vision was to create a web presence that focuses on applications and opportunities alongside product specifics. So the re-design includes industry knowledge, product advice and inspiration as well as product information. We have also future-proofed it by using the latest web architecture and along with a contemporary new design, advanced search facility and easy navigation we think we have achieved our vision and improved the customer experience,” comments, said Nick Decock, Marketing Manager, Mutoh Europe.