
La Moda, Brazilian fashion brand that designs and produces clothing for its high-end Brazilian womenswear brand, Lança Perfume, has deployed Lectra’s cutting room solutions to keep up with their expanding production facility to incorporate children’s wear in its range. Lectra has aided La Moda in boosting its production output by 30 per cent.
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The company worked with Lectra experts to redefine and streamline workflow in the cutting room, and used Lectra’s Diamino, marker making solution, and its cut-order planning solution, Optiplan, to optimize fabric use and better manage production resources resulting in reduction of fabric consumption by 2 per cent. The subsequent increase in speed and efficiency gave La Moda the agility to respond quickly to trends and deliver of-the-moment styles to stores at the pace the market demanded.
The savings in time and fabric also improved profit margins, which meant more money was available to invest in areas that strengthened the brand’s DNA, like design and innovation.
Further, after experiencing gains from the software, La Moda purchased Lectra’s Vector cutting machine and then invested in patternmaking solution Modaris for their product development department. “Modaris has made our development process faster and more agile, so we can deliver more, in less time. Grading is quicker and easier, and exporting files for production is seamless and error-free, since the platform communicates directly with Lectra’s production-planning solutions and cutting machines,” says Daniela Martinello, Product Engineering Coordinator, La Moda.
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La Moda has even added Lectra’s design solution Kaledo to their arsenal, and are planning to adopt Lectra’s product lifecycle management solution to tie everything together, as they forge ahead with their plans for expansion.






