Fashion powerhouses Fendi and Versace co-designed and presented a surprise womenswear collection ‘Fendace’, at Milan Fashion Week.
Kept secret until the last minute, the event was held late in the evening in the courtyard of the historic Versace building in via del Gesù, in Milan’s central luxury district, where a small number of discerning guests were able to witness an extraordinary catwalk show, bringing together for the first time two of the most iconic labels in Italian fashion.
Versace, owned by Capri Holdings, and Fendi, belonging to the LVMH stable, created 25 iconic looks, each wearing their partner’s design hats: Silvia Venturini Fendi and Fendi’s creative director Kim Jones paid tribute to Versace, while Donatella Versace featured her own take on Fendi’s style.
Together, they produced two collections that interpret each label’s aesthetic from a fresh viewpoint: Versace by Fendi care out with a series of elaborate outfits blending the double ‘F’ of Fendi’s monogram with Versace’s iconic Greek fret motif, and Fendi by Versace with a selection of mini dresses and micro skirts steeped in Versace’s rocker punk vibe.
The two collections will be available in-store next May.
Prior to this, Kering-owned Gucci and Balenciaga have also teamed up on a collaborative collection.