Renowned designer Ravi Bajaj has introduced his new wedding wear label, Aurum, through a grand fashion show in collaboration with T&T Motors at DLF Emporio, New Delhi.
The Aurum collection features an array of exquisite menswear, including suits and sherwanis, alongside women’s wear such as lehengas, gowns and sarees. Complementing the ensembles, jewellery partner Rose added an extra touch of elegance to the showcase.
Speaking about the launch, Bajaj stated, “Aurum is a complete wedding wear label catering not only to the bride and groom but to the entire wedding celebration.” The launch coincides with the refurbishment of Bajaj’s boutique at DLF Emporio, setting the stage for increased sales during the bustling wedding season.
Saurabh Bharara, head of DLF Luxury Malls, remarked, “Our partnership with Ravi Bajaj has been instrumental to DLF Emporio’s success. The unveiling of Aurum at the revamped flagship store highlights our commitment to providing premium offerings to our exclusive clientele.”
