Intertextile Shanghai Home Textiles – Autumn Edition, slated to be held from August 24 to 27 at National Exhibition and Convention Centre (Shanghai), is expected to fetch more attention this time as the recent economic data out of China suggests cause for buoyancy in the domestic home textiles market.
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At one end China’s economy is growing at a slower pace, with 2015 GDP growth at 6.9 per cent, the home textiles market at the other end is in better shape. According to a report by the China Home Textile Association (CHTA), sales figures from some of China’s most important home textiles sourcing markets grew strongly between January and September 2015. Haining China Home Textile City, a decorative fabric market, Dieshiqiao Home Textile Market for bedding products, as well as Gaoyang Commerce City for towelling recorded sales increases of 40 per cent, 9.5 per cent and 4.5 per cent, respectively, during this period, a press release from the organizer mentioned.
According to Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd., current consumer trends are also favouring overseas suppliers. “Chinese consumers are increasingly demanding high quality and luxury home products, and are paying more attention to stylish and personalised home décor items such as tailor-made digital printing products. This change certainly creates strong potential overseas suppliers of premium and high quality products,” she explained.
As per CCPIT, 2015 domestic bedding sales in China reached US $ 49 billion, an increase of 2.7 per cent compared to 2014. Furthermore, according to figures from 2014, textile products account for around 25 per cent of the total cost of home renovation projects in China.
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The data assures good response at the upcoming editions of Intertextile Shanghai. In order to assist exhibitors to take advantage of these strong market conditions, the Autumn Edition of Intertextile Shanghai Home Textiles will be extended from three to four days.
