An international textile sourcing, marketing and garment buying house, Texperts India Private Limited has developed an extensive network of customers and suppliers in more than 63 countries since its inception in 2002. A value-enhancer to existent businesses, Texperts facilitates trade of about 10,000 tonnes of fibres, yarns, fabrics and garments per month. In an exclusive interview with Apparel Online , an extremely articulate Yatish Pandey, Founder Member, Texperts, who generally prefers to remain in the background, talks about his approach to business and what truly makes Texperts successful – the people associated with it.
A global player, Texperts has a team of 400 people facilitating international trade and who are one of the biggest ‘strength’ as well as ‘achievement’ of the company. In a unique business model, the people heading the various verticals of the company work independently, enabling a positive environment of coherent existence of decision making and also a sense of responsibility. In fact, one of the foundations on which the organization was built, was to create entrepreneurs. “I believe we are in the business of creating entrepreneurs and with our success we have set a trend not only in India, but outside the country also,” claims Yatish. The organization has created a platform for people to pursue their dream by taking the onus of leadership to develop a business vertical, though having people with the right talent still remains a challenge. “We have this ‘lagan’ team, so we tell them to do the best they can. It doesn’t matter how much they know, but it matters how much they want to accomplish and we give them as much freedom as they want to realize the dream,” informs Yatish.
Adapting with times, Texperts is offering something different all the time like functional fibres, moisture absorbent fabrics, speciality yarns, etc. The company has established itself firmly in the market by adding value and enhancing profitability through new yarns, fabrics and applications.
Being people-centric, the company has an efficient ERP system, well-documented HR policy, a flat hierarchy with no ‘sir’ culture and constant communication with its employees anywhere in the world through video conferencing. “I don’t have a business card with my designation and I believe it’s one amongst the many achievements, as nobody knows me! That is the culture we have created in the organization, preaching and practising that one should be known by the work they do. Consciously we are trying to move up a few notch to where we are today and still there are many more miles to go,” asserts Yatish. Upfront on ensuring that people concentrate only on achieving goals, Texperts has incorporated the best practices from the global corporate world and is continuously trying to give the best to its employees in terms of systems and technology. The company, following a culture that has been consciously cultivated, also organizes retreats for its employees, besides regular training programmes.
Growing on innovation as the driver…
With the market scenario unstable because of many factors beyond the industry’s control like weaker currency; piled up inventory from unsold products last season; political chaos; oil prices dipping significantly leading to lower polyester prices, which has reversed now, as prices after hitting the bottom have again started firming up – both on oil, intermediates and polyester; first downward moving cotton prices and now firmer cotton prices and erratic demand and supply equation, it is a difficult time for the textile industry. However, Texperts claims that it is the most stimulating time in its journey. “It is an exciting time for people like us who are doing different things. It’s an opportunity and we are much energized,” exclaims Yatish. Progressively, the global industry is also seeing a shift from cotton to polyester as the current percentage of polyester consumption stands at around 65% in comparison to cotton at 35%. “I believe that synthetics are likely to have a better growth than cotton as cotton is ultimately limited to crop and the subsidy is likely to go down; therefore the cost of production of cotton is increasing. But still there is resistance to acceptance of polyester garments even in sportswear and activewear segments in India compared to global trends in general and China in particular, which is one of the major challenges,” believes Yatish.
Adapting with times, Texperts is offering something different all the time like functional fibres, moisture absorbent fabrics, speciality yarns, etc. The company has established itself firmly in the market by adding value and enhancing profitability through new yarns, fabrics and applications. Over a small period of time Texperts has ventured into the entire supply chain of textiles, with special focus on speciality product categories. Going forward, the company is planning to consolidate its product offerings and is looking at new areas of specialization within each area of its operations. “Textiles, is a very huge industry and each area has a super specialization. So we are now looking at specializing within each area and strengthening it,” states Yatish. Though China is very well-known for its non-apparel based applications, in India also the segment is growing, but there is still a huge gap in terms of the scale of production. “We see China moving up the value chain in applications which are still non-existent in our country, and today, though we are very small in comparison to China the growth potential is huge. If we compare our production capacity of polyester which is slightly over 2 million tonne to China’s 40 million, we are still 1/20th of the total capacity of China. People need to realign themselves to be creative and innovative to attract attention, as innovation is going to be the key for growth and we cannot ignore this area,” reasons Yatish.
Completing the textile chain with garmenting…
In garmenting, the company initially started by introducing two menswear and one women’s wear brand in India but later changed focus to menswear through brands such as Solemio, and FITZ and sub brands Di Classe, Volte, Festa, Confronto, etc. catering to formalwear, trendywear, partywear, casualwear, sportswear, activewear, comfortwear, etc. Bringing an Italian fashion inspired brand to Indian market had its set of challenges, and garments had to be tweaked according to Indian taste and sensibilities, which the company was successful in doing. “We are learning at each step and adapting to the environment. Though we have grown significantly in the past few years, but in terms of market share it is still very small. In a retail market worth US $ 54 billion industry, our share is insignificant. So today from where we stand we still have miles to cover,” reveals Yatish.
The company sells its brands online at fitzstudio.com besides through market places of Flipkart, Snapdeal, Myntra, Amazon and Jabong, etc. and also through the shop-in-shop concept at Reliance Trends, Spencer’s hypermarkets, ABRL More, Brand Factory, Bharti Retail, ITC, and other stores, offering high-quality garments at affordable pricing to an aspirational audience. “The core purpose of our lifestyle division is to ‘Delight customers through an aspirational lifestyle’. We started with 2 shops-in-shops, and today the count is 185,” informs Yatish. The company creates concepts, designs it and gets it produced from dedicated factories that are mostly in India; a few are also in China and Bangladesh. With a product development team comprising of designers, merchandisers, product managers and quality assurance team, the company acts as a service partner and has employed its own Customer Service Associates (CSA) within stores for quick feedback and impeccable service. Today, the lifestyle division is warranting attention and the company sees it as a growth drive.
Bharat Tex Special Report 2026 
