Reliance Retail’s youth-focused fashion brand Yousta has announced the launch of its second location in Pune. Bollywood actor Shraddha Kapoor graced the store launch ceremony, bringing excitement and beauty to the proceedings.
Yousta’s second endeavour in Pune is this new store at Phoenix Marketcity, which serves as a complement to its AeroMall location. After experiencing great success in several Indian cities, Yousta is thrilled to offer its stylish and reasonably priced apparel selection to Pune’s fashionistas. Since its launch in 2023, the brand—which is renowned for its vibrant and reasonably priced collections—has won over the hearts of millennial shoppers.
The Yousta store at Phoenix Marketcity promises a cutting-edge, technologically advanced shopping experience by embracing modern retail practices. Consumers may take use of digital touchpoints like self-checkout counters for quick transactions, charging stations for electronics, and QR codes for easy access to information. Yousta is committed to community involvement in addition to fashion. The company has teamed up with a nonprofit to help with clothes donations, supporting sustainable practices and community initiatives.
