UNIQLO has launched a new collection themed ‘Timeless Tones’, introducing basic, elegant designs featuring new colours, materials, and silhouettes inspired by the cities of Edinburgh and Stockholm.
The new collection is showcasing at the UNIQLO store in Vincom Pham Ngoc Thach (Hanoi) from till 1st September.
Hideki Nishida, CEO of UNIQLO Vietnam, stated that 2024 marks UNIQLO’s 40th anniversary globally. “Throughout this journey, we take pride in offering simple yet high-quality garments. Over time, these garments have continuously been improved to make people’s lives more comfortable and better. This is also how we create timeless value for our LifeWear collections,” he said.
The new collection, which took inspiration from Stockholm and Edinburgh fashion shows, seamlessly combines classic and modern aspects.
Edinburgh’s cobblestone streets, castles, and stately libraries generate a sophisticated and beautiful autumnal atmosphere, which is reflected in the LifeWear design.
In the meantime, Stockholm’s fashion, which features practical clothing in hues that complement the environment, accentuates the attractiveness of the contemporary, serene metropolis.
A standout feature of the collection is its wide range of colors and practical fabrics. Toray Industries and UNIQLO have created a novel fabric technology that has been incorporated into the revised PUFFTECH quilted jackets.
Additionally, UNIQLO continues to present the HEATTECH thermal wear range, which has been familiar to consumers for over 20 years but continues to evolve technologically.
