The Souled Store, a lifestyle and retail brand, has opened its first location in Jodhpur, increasing its retail footprint.
The store is located in a stand-alone building with modern architecture and graffiti art on the exterior walls. The newest fashion and accessory collections will be displayed there.
Vedang Patel, co-founder of The Souled Store, commented on the expansion, stating that the brand has always aimed to create something distinct. He mentioned that the new store in Jodhpur reflects this vision, with its design being inspired by the city’s rich heritage and creative energy, aiming to resonate with the uniqueness of its residents.
With more than 200 licenses, including One Piece, Naruto, and Marvel, The Souled Store asserts itself as the biggest pop culture brand in India. In India, it runs more than 40 outlets.
