Rocky Brands, US-based sportswear retailer, has promoted Jason Brooks to the role of President and CEO, effective 19th May, 2017.
Excited with his appointment, Jason said, “I am looking forward to lead this great organization as we focus on successfully executing our growth and profit improvement strategies.”
Jason previously served as President, Core Brands, of Rocky Brands US, LLC. Prior to this, he held the position of President, US Wholesale Sales, of Rocky Brands US LLC.
Jason has been a valuable contributor to Rocky’s success over the years and this promotion is a positive and natural transition. The board of directors is confident that the company will benefit from his sales and management experience and intimate knowledge of different business segments.
“I look forward to continuing to collaborate with Jason and the senior management team in my role as chairman to build on the momentum we have created through our recent actions aimed at increasing profitability and generating improved shareholder value,” said Mike Brooks, CEO and Chairman, Rocky Brands.
