Apparel Group’s fast fashion brand, R&B, has announced plans to significantly expand its retail presence across the Gulf Cooperation Council (GCC) with a target of 250 stores by 2025. This expansion strategy comes as the brand currently operates 149 stores in the region.
Recent store openings include locations in Abu Dhabi, Dubai, Bahrain, Oman, Saudi Arabia, and Qatar, with further expansion planned for key locations such as Bawabat Al Sharq Mall in the UAE and a flagship store in Marina Mall, Kuwait.
Alongside its expansion efforts, R&B has launched its 2025 Ramadan collection, featuring apparel and accessories for men, women, and children. The collection aims to blend traditional styles with contemporary designs, offering options for festive gatherings during the Ramadan period.
R&B, which launched in 2012, is part of Apparel Group, a Dubai-based retail conglomerate with over 2,300 stores and 85 brands globally. Apparel Group operates across various international markets, including the GCC, India, South Africa, and Southeast Asia, and is planning further expansion into emerging markets.
Apparel Group is a subsidiary of AppCorp Holding, a multi-billion-dollar holding company with interests in retail, food and beverage, real estate, logistics, healthcare, education, and investment.
