Multi-brand fashion retailer Pernia’s Pop-Up Shop inaugurates its eighth Indian store in Bengaluru.
The store, opened at Bengaluru’s Leela Palace, is spread over 2,500 square foot and intends at serving a multi-brand inclusive shopping experience to the Bengaluru audience.
Aimed at thriving in the designer retail arena, Pernia’s Pop-Up Shop is working on both its online and offline business extension as it adds a third city to its offline estate. The new store is endowed with 25 of the brands from Pernia’s Pop-Up Shop’s online collection featuring Anamika Khanna, Anita Dongre, Varun Bahl, Deme by Gabriella, Samant Chauhan, Pranay Baidya and more.
With all the renowned brands and their exclusive couture under one roof, the store promises ample choices to the buyers and convenience in shopping.
The store will also provide private styling consultations to shoppers and an online-to-offline technology using touchscreen in which the buyers can spot online collections in store. The splendid open-plan interior puts on display an extensive collection of luxe designer couture and also has a substantial lounge area ensuring a comfortable shopping experience.
“Since the launch of our first store in Delhi, our experience has been nothing short of extraordinary,” said the founder of Purple Style Labs, which took-over Pernia’s Pop-Up Shop last year, Abhishek Agarwal, in the brand’s press release. He further added “In a span of one year, we have opened eight stores across Delhi and Mumbai. The Bengaluru store launch was a significant one in the pipeline to expand the offline presence and make luxury shopping more accessible to the fashion-savvy shoppers of the city.”
Purple Style Labs plans further offline growth expedition of the designer retailer as the founder confirmed international store launches in London, New York and Dubai in the near future.
