
Knya, a medical apparel brand, has opened its first retail store in South India with a new outlet in Hyderabad. This marks the brand’s 10th store nationally and the starting point of its South cluster expansion.
The store showcases Knya’s complete range, including high-performance scrubs, lab coats, functional aprons, accessories, and the 6Sense Stethoscope. Designed to blend function with style, the space offers healthcare workers a hands-on experience of the brand’s thoughtfully crafted medical essentials.
Hyderabad was chosen as a strategic location for the expansion due to its strong medical and educational infrastructure. According to Co-Founder Abhijeet Kaji, South India has been a long-standing focus for the company, driven by strong organic demand from medical professionals in the region. He noted that the Hyderabad launch is not just an additional store opening, but the start of a concentrated effort to serve southern markets more closely and meaningfully. Kaji emphasised that the 10th store sets the tone for the next phase of Knya’s retail journey.
Following this launch, Knya plans to open multiple stores across key cities in South India over the coming months, aiming to build a connected retail network for healthcare professionals. This southern expansion forms a core part of the brand’s 2025 growth roadmap.