In an effort to become a world-class omnichannel retailer, Levi Strauss & Co. has announced a number of strategic leadership changes. The company’s structure will be in line with its strategic priorities, decision-making will be streamlined, and operational excellence will be promoted.
Jason Gowans becomes chief digital and technology officer, while Karyn Hillman broadens her responsibilities as chief product officer to encompass merchandising and managing the brand and product strategy for Levi’s.
As chief financial and growth officer, Harmit Singh broadens his responsibilities to include global talent hubs, shared services expansion, and transformation program oversight. As chief commercial officer, Gianluca Flore broadens his responsibilities to include planning, licensing, and promoting alignment between assortment, inventory, and sales.
As of 3rd March, the business has named Bernard Bedon as its chief human resources officer. He previously headed HRBP for Nike and provided support to more than 81,000 people.
Liz O’Neill, who is retiring, will be succeeded as chief operations officer by a new chief supply chain officer. Supply chain agility, service quality, innovation, and cost optimisation will be the main focuses of this position.
The company has made “bold moves” in the last year and is experiencing excellent results, according to CEO Michelle Gass, who also highlighted the team’s agility and focus, which are prepared to execute ideas with a consumer-centric approach.