Joor, the American digital platform specialising in wholesale, has announced that it has raised US $ 25 million.
The funds will be used to accelerate the company’s development and innovation investment. The company plans to improve its payment processes and expand its footprint in the footwear, sports, and outdoor industries.
The round was led by Brightwood Capital and Tamarix Capital Partners. They were supported by existing investors Macquarie Capital, Battery Ventures and Canaan Partners.
“This new round of funding will enable Joor to deliver an increasingly rich experience on one platform to its extensive global network of fashion brands and retailers,” says the company.
The organisation now has 600,000 professional buyers in 150 countries and 14,000 partner brands. Joor’s collaborations include LVMH, Richemont, and Tapestry, as well as Stella McCartney, Valentino, Kate Spade, and Dr. Martens. Department stores such as Printemps, Harrods, Neiman Marcus, and Shopbop use the platform as well.