US e-commerce giant Amazon has announced that it will soon be opening its first physical clothing store.
The new store, named Amazon Style, will be launched sometime later in 2022 at The Americana at Brand in Los Angeles. The store will comprise the best of womenswear, menswear besides shoes and accessories.
Notably, customers can use the Amazon shopping app to scan a product’s QR code so as to access information regarding size, colour and ratings before choosing a product.
The chosen product can then be sent to fitting room or to the pickup counter.
The fulfilment centres can be used by the firm to regularly update store merchandise and then customers can shop millions of apparel products on Amazon’s website, which is then directly delivered to the Amazon Style.
Also, products scanned will be saved in the app, which will help customers to revisit their picks and make purchases later.
The e-tailer’s clothing store concept allows customers the benefit of Amazon’s deep inventory, again by using technology.
Stay connected to know more!
