Aeractive has entered as a premium performance wear brand, making its foray into India’s growing activewear market with a high-quality range of men’s and women’s apparel. From high-intensity workouts to recovery and daily movement, the brand introduces its debut collection featuring leggings, tanks, sports bras, T-shirts, sweatshirts, shorts and track pants.
What differentiates Aeractive is its vertically integrated business model—each garment is produced in-house at its specialty Indian factories, giving complete control of quality, fit and construction. In line with the brand’s statement, Aeractive partners with global textile mills to create proprietary, climate-friendly fabrics tailor-made for Indian conditions away from conventional synthetic-dominated blends.
Highlights among the textile innovations are AerMod, a micromodal-spandex fabric for maximum stretch and softness; AerFlow, a recycled polyester-elastane knit providing high-performing moisture management; and AerLuxe, a long-lasting recycled nylon-spandex fabric constructed for rigorous physical activity. For comfort-focused items, the company uses AerBrush, a cotton-like textile engineered to be soft and breathable.
Born of functional design and minimalist sensibilities, Aeractive seeks to address the requirements of a next-generation Indian consumer looking for high-performance wear that easily switches between fitness, recovery and casual use. By basing its operations in local manufacturing while upholding global standards, the brand is carving a niche as a serious player in India’s activewear scene.
