The music video for K-pop girl group NewJeans’s next single “Supernatural,” which was filmed in Japan, was just released. In addition to giving fans a sneak peek at the next release, the images serve as a teaser for the group’s latest clothing line, which was created in association with Japanese streetwear pioneer Hiroshi Fujiwara.
Everyone in the group is wearing clothes from the collection, including caps, bucket hats, loose-fitting pants, and large T-shirts. With its co-branded text and images, the enormous tee seems to be the star of the show.
Most NewJeans supporters aren’t surprised by the collaboration with Fujiwara because the group is well-known for working with renowned designers and artists. They actually worked together with the streetwear icon back in January, when he photographed Hanni for the W Korea cover. Recently, the group collaborated with Takashi Murakami, a unique artist who contributed his own flair to the music video for the song “Right Now.”
