Takko – fashion retailer, has opted for TXTPlanning by TXT Retail – a leading provider of end-to-end planning solutions in retail, to support the company’s retail planning processes, financial merchandise, assortment and in-season planning. Michael Strehler, CEO, Takko said, “The project with TXT is part of our strategy to establish a customer-driven, integrated merchandise management process. Our objective is to move from a traditional push model to a pull approach, where customer demand and insights coming from the market drive assortment decisions. The TXTPlanning solution will help us achieve higher visibility on demand and more optimally cluster our stores.”
The deployment of the software will help the retailer in localising assortments through differentiating store plans which take into account marketing and store-specific events, setting goals and shaping the best path to attain higher profitability. It will also be used to hound out the collections, combined with store clustering, will create market appropriate collections.
