Kornit Digital, the digital textile printing technology supplier, has collaborated with Argentina-based Kevingston for the implementation of Kornit Presto S system for single-step, roll-to-roll direct-to-fabric printing.

The technology using a single-step system and set of eco-friendly Kornit NeoPigment inks for efficient, on-demand direct-to-garment (DTG) production.

The brand established in 1989 is into men’s, women’s and children’s lines of traditional apparels and accessories. It now has around 140 stores in Argentina.

Kornit technology helps Kevingston to respond quickly to the changing market demand and reduce the market time.

“Brands like Kevingston demonstrate that both web-based and bricks-and-mortar apparel retailers can keep up with consumer demands when they have the technology to identify those demands quickly, adapt on the fly to align production with those demands and remain profitable by selling the pieces people want, rather than accumulating inventory by guessing,” said Chuck Meyo, President of Kornit Digital Americas.

Moreover, the Kornit Presto S helps the retailer in manufacturing according to the retail store. This helps in managing the inventory and therefore eliminates any overstock and understock situation. The solution also helps in understanding the market need to determine quickly which pieces are selling and which are not.