Noyon Lanka (Pvt) Ltd. (Noyon), one of the world’s largest lace manufacturers and a subsidiary of MAS Holdings, has introduced Planetones – a 100 per cent natural dye solution for lace.
Planetones is said to be the first of its kind to be certified by the Control Union.
Dyeing and the treatment of fabric are estimated to generate as much as 20 per cent of wastewater worldwide and are key contributors to the fashion industry’s overall environmental footprint. Dyeing also has other impacts, including its contribution to carbon emissions.
In a recent press conference, representatives at Noyon noted that changing the approach to dyeing and making this process more environment-friendly could be one way forward in bringing brands, retailers and the entire apparel industry closer to their sustainability goals.
Given the heavy scrutiny faced by the industry for its impact on the planet, sustainable, innovative solutions are crucial now more than ever.
Planetones also complies with the Zero Discharge of Hazardous Chemicals (ZDHC) Manufacturing Restricted Substances List (MRSL) – Level 1, Oeko-Tex, besides carrying a Transaction Certificate (TC) from the Control Union.
Hence, Planetones presents a crucial opportunity for the industry to align better with the growing demand from consumers and pressure groups for sustainable, ethical fashion produced with less environmental impact.
Made using natural colour sources or ‘shades of nature’ – such as cranberry and achiote – Planetones has been tried and tested on a range of nylon bases, as said by the company.
Compared with a synthetic dye, water and energy saving are estimated at approximately 30 per cent and 15 per cent, respectively, boasting a significant reduction of chemical load to effluent.
Reflecting its strong sustainability credentials, Planetones’ carries the tagline ‘colour me guilt free’.
Planetones currently offers 32 shades of colour and has already been commercialised with two leading European fashion brands. The dye solution and its intellectual property (IP) will be extended by Noyon to other supply chain partners within the MAS Group – enabling manufacturers such as Trischel, Stretchline and Prym to also offer certified naturally-dyed elastics, accessories and fabric.
“This innovation is an important milestone in Noyon’s sustainability journey,” commented Ashiq Lafir, CEO, Noyon Lanka, adding, “We are actively collaborating with other stakeholders in the supply chain as well to make this solution available to them, which we hope will initiate momentum towards producing a garment that exclusively uses natural dyes in the near future.”








