Lindex, a European fashion chain, has launched its new ‘Even Better Denim’ styles in their women’s and kids’ assortments containing sustainable cotton and post-consumer recycled cotton sourced in the supply chain, representing a step forward in their journey towards even more sustainable denim and closing the loop. The new styles will be available in all Lindex stores and at online Lindex platform.
“We are proud of our new step towards reducing the environmental impact and closing the loop. Old garments that normally would have gone to waste has now become part of our new ‘Even Better Denim’ styles. That way we reduce the use of virgin material, saving water and energy in production,” says Sara Winroth, Sustainability Manager, Lindex.
It may be mentioned that 100 per cent of Lindex denim assortment is made from more sustainable cotton and with more sustainable processes that require up to 45 per cent less water and 27 per cent less energy.
Also Read – Lindex – Amongst top users of organic cotton: Textile Exchange
With approximately 480 stores in 17 markets, Lindex assortment includes several different concepts within women’s wear, kids’ wear, lingerie and cosmetics.
Bharat Tex Special Report 2026 
