The carbon footprint of fashion and clothing sales spikes by 70 per cent on Black Friday, a new study from the accounting platform Greenly reveals.
After examining data from a SaleCycle analysis that examined Black Friday 2022, Greenly calculated that the clothing sales on Black Friday had a carbon footprint of 33,012 tonnes of tCO2e (tonnes of carbon dioxide equivalent), which is 72 per cent more than that of a typical day.
T-shirt sales had a 24 per cent increase in carbon footprint (841 tCO2e to 1,430 tCO2e), whereas sales of vests, hoodies, and sweaters saw increases in emissions of nearly 79 per cent, 78 per cent, and 76 per cent, respectively.
The demand for quick online deliveries was one of the main causes of the rising emissions, according to the report. Furthermore, impulsive Black Friday shopping may result in more trash than usual because used textiles and home linens have an average environmental footprint of 500 tCO2e and are frequently thrown away rather than recycled.
The information is released at the same time as several companies are making efforts to lessen the negative effects of Black Friday, such as enticing customers to purchase reconditioned goods and providing discounts on less hazardous goods.
Bharat Tex Special Report 2026 
