by Apparel Resources News-Desk
12-January-2019 | 2 mins read
Sportswear giant Adidas has collaborated with National Hockey League (NHL) in order to develop league’s first ever hockey jerseys made out of recycled materials.
As part of the ongoing collaboration between the sportswear giant and Parley for the Oceans, an organization addressing major threats towards oceans, the duo have incorporated fibres derived from marine plastic scrap such as bottles, into the designs.
The range will use Parley Ocean Plastic, a spectrum of materials produced from upcycled marine plastic waste converted into technical fibres which are said to deliver the same durable, breathable fabric functionality of Adidas garments that are produced using conventional virgin fibres.
Dan Near, Senior Director of Adidas Hockey, said, “This initiative continues Adidas’ commitment to bring the brand’s biggest initiatives to the sport of hockey. The introduction of Parley into the Adizero Authentic NHL jerseys had led them to create “the first-ever environmentally-conscious hockey jerseys.”
“The NHL being a recognised leader in addressing major environmental challenges and protecting the roots of a game like Hockey is very delighted to team up with Adidas. Adidas has been an incredible partner in our efforts and shares our commitment to promote sustainable business practices.” – Brian Jennings, Chief Branding Officer and Executive Vice President, NHL
It is worth noting that the new collection Adizero Authentic Pro x Parley kits will be worn by the NHL players for the very first time on 25th January. The company will retail the merchandise for US $ 200 which will be available on both Adidas and NHL websites.
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