Germany-based e-commerce retailer Zalando has launched its online shopping club Zalando Privé in Spain, providing customers access to private sales offering up to 75 per cent off on various merchandises from more than 2,500 selected fashion labels.
Notably, Zalando Privé will launch sales promotions on a daily basis that will be available for a limited time; three to five days and only while the stock lasts. This will offer customers the chance to buy products from leading brands such as Adidas and Pepe Jeans on discounted rates. Along with the website, the company has also come up with a mobile application that runs on both Android and iOS.
In a press statement issued, the company elucidated that the Spanish customers can enjoy and hunt for competitive discounts across various categories like footwear and apparel for women, men and kids as well as innerwear, accessories, sporting goods and homeware.
“Since the Spanish customers are highly attracted to their mobiles, we are introducing the Zalando Privé App with our market entry. Generally, customers are always looking for a great selection of brands and great deals – no matter if it is in the morning straight after waking up, on their way to work or during a lunch break. This is what propelled us to offer online services as well as a dedicated mobile app.” – Martin Rost, Senior VP, Zalando Lounge & Outlets
Furthermore, the company has said that its online marketplace will provide the latest styles from selected brands. While Zalando Privé will work on special sales campaigns for a time-bounded duration.
Reportedly, the company offers its services in 13 nations covering a customer base of over 15 million shoppers.
