Following New Look’s move to launch its resale platform Re-Fashion earlier this week, another clothing retailer Axel Arigato is now set to unveil a new platform for old or unused clothes.
Also Read: Re-Fashion! That’s New Look’s resale platform
The Swedish clothing and lifestyle retailer will be launching Xchange on 1 December 2021 in association with service provider Reflaunt.
The online platform will enable customers to buy and sell used products from the brand.
Once logged into the retailer’s account, customers can select the products they intend to resell and then upload the images and the listing details.
It is worth noting here that initially products will be listed for sale only to the Axel Arigato community. However, after three months, any unsold product will be automatically listed on Reflaunt’s global resale marketplace network.
Xchange will be first launched in Sweden, the UK, France and Germany.
More on the same, Albin Johansson, Axel Arigato CEO, said that it is all about creating a brand, which easily adapts to the changing needs of community and customers and provides solutions.
Launching in 2014 by Max Svardh and Albin Johansson, Axel Arigato has been expanding its product offering from sneakers to ready-to-wear collections for men, women and kids.
