In an effort to help smaller labels grow their clientele, the B2C shopping event Sutraa will bring together Indian fashion and accessory brands in Bengaluru, Hyderabad, and Indore this spring.
Sutraa announced on Facebook that from April 5 to 7, the Novotel Hyderabad International Convention Centre in Hyderabad will host a desi fashion expo. Women’s traditional and occasion clothing, jewellery, purses, accessories, home décor, and gift goods are just a few of the product categories that will be showcased during the event.
“Spring special, Sutraa Exhibition is coming to update your wardrobe with beautiful designs,” the event organisers announced on Facebook. Your go-to place for the best exhibits is Sutraa exhibition. Exciting shopping adventure, fresh, sun-ready looks which are ideal for each of your weekend gateways.”
Among the brands in the Hyderabad exhibition are Safetypinz Varanasi, Kittu Fashion, Vima Dilip, Mahalaxmi Jewellers, and Simran Damra. The purpose of the event is to bring together consumers seeking for new labels and brands hoping to grow their consumer base. After that, Sutraa will go to Indore for a fair that will take place at the Hotel Sayaji in the city on April 13 and 14. The event will include a range of bridal and wedding clothing for the upcoming spring wedding season, with a product selection akin to its Hyderabad edition. Sutraa will open for business at The Lalit Ashok in Bengaluru on April 19 and 20. Sutraa focuses on luxury brands and mostly serves affluent millennial consumers.
