Retailers bank on Fashion Activism for business: Tapping on socio-political revolutions for growth

by Shubhi Srivastava

22-February-2019  |  7 mins read

Missguided Your Own Skin Campaign 2018

Pants and culottes, the most staple choice of any woman, encapsulate gravitating importance of signifying the class of the working woman who left the bounds of corsets to set her foot out in the post-World War world. Not just limited to history, Fashion and Politics have paved a path to the present hand-in-hand, shaping the norms of the other.

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