
Refined Brands expands its portfolio by acquiring Shrewsbury-based Turtle Doves that largely focuses on sustainable style and uses post-consumer textile waste to upcycle clothing as well as accessories.
With Refined Brands, Turtle Doves joins labels like Celtic & Co., which is an ethically sourced fashion brand, and Frugi, which majors in kidswear organic clothing.
By adding Turtle Doves to its list, Refined Brands has now curated an inspirational set of sustainable brands with like-minded people and innovative creations.
S/S ’23 will see the first-ever fashion collaboration by the group, debuting with handmade cashmere mule slippers from Cornwall and recycled cashmere upper by Turtle Doves matched with Celtic & Co.’s British sheepskin lining.
“The creation of Refined Brands was motivated by a desire to build a differentiated family of sustainable fashion brands alongside founders and teams that shared our passion and vision. Turtle Doves are pioneers in fully recycled garments and accessories, and I am delighted to welcome Graham Holbrook and his team to the group,” said Ben Barnett, Chairman of Refined Brands.
On the other hand, Graham Holbrook, Managing Director of Turtle Doves said: “This represents a natural step for Turtle Doves as we take our unique and sustainable proposition to international markets. The systems and expertise at Refined Brands will enable us to sell directly to customers around the world and also to large retailers and online marketplaces.”






