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Reebok adds Nathalie Emmanuel to endorse ‘female-first’ initiative

by Apparel Resources News-Desk

16-May-2018  |  2 mins read

Nathalie Emmanuel teams up with Reebok
Nathalie Emmanuel teams up with Reebok

Athleisure apparel brand Reebok has roped in Game of Thrones and Fast and the Furious fame – Nathalie Emmanuel. She will join the likes of Gal Gadot, Gigi Hadid and Ariana Grande as the brand’s global ambassadors.

Under the fashion collaboration, Reebok will launch a new female-first campaign this year, where all these personalities will unite to promote female individuality.

“Together all of us are passionate about the programme that focusses on individual abilities of women and spreads their story forward,” Nathalie said.

Reebok has built a team which includes powerful female voices who will later in 2019 under the same campaign help the brand to inspire a change and women to be the best version of themselves.

The sports brand has a united its objective with Nathalie to encourage and mobilize women across the globe to find their balance between physical, mental and social health to achieve their full potential. “We’re excited to see everything come together later this year and we hope everyone is watching when we do, because the message is real,” said Todd Krinsky, GM of Reebok Performance.

All these celebs have created their own identities after facing all several hardships in their respective professions. Aligning with Reebok will allow them to inspire women world over to believe in themselves and achieve their goals by staying fit mentally and physically.

“I want to be a part of changing the stories that are told whether that’s as an actor, or making my own movies, giving people a stage to tell their stories and explore human beings,” Nathalie avers.