Raymond Lifestyle Limited has announced the appointment of Vipul Mathur as its new Chief Business Officer for New Businesses, a strategic role that highlights the company’s focus on expansion and innovation. Mathur will be reporting directly to Sunil Kataria, Managing Director of Raymond Lifestyle.
With over two decades of experience in e-commerce, retail, and branding, Mathur brings a wealth of knowledge across various domains such as marketing, consumer psychology, and merchandising. His appointment is seen as a key move in driving growth for Raymond’s new ventures, leveraging his diverse expertise in the dynamic landscape of fashion and retail.
Prior to joining Raymond, Vipul Mathur served as the Chief Executive Officer at Mufti, where he played a pivotal role in steering the brand’s growth and strengthening its market position. His career also includes leadership roles at ABOF.com, Aditya Birla Fashion and Retail Ltd., and Madura Garments, further cementing his reputation as a seasoned professional in the fashion industry.
An MBA graduate in Marketing from the Goa Institute of Management and a B.Tech in Textiles from The Technological Institute of Textile and Sciences, Bhiwani, Mathur’s academic background complements his extensive industry experience, positioning him well to drive Raymond’s new business initiatives forward.
While talking to Apparel Resources, Vipul Mathur averred, “I am excited and privileged to join a thriving, 100-year-old company and a strong brand like Raymond to help build new businesses for the organisation.”







