Indian lingerie e-retailer Zivame is planning to set up at least three dozen stores across the country and try its hands in womenswear segment. The e-retailer is also considering to launch new categories like active wear and others before next year June. This was announced by Chief Operating Officer Shaleen Sinha, who took over charge of day-to-day operations from Chief Executive Richa Kar this month.
“We want to be a womenswear brand and will launch new categories like active wear and others over the coming months. We will be breaking even by June 2018,” Shaleen was quoted as saying.
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Online lingerie retailer Zivame, founded in 2011 with the vision of helping women uninhibitedly shop for intimate wear, registered an 84 per cent increase in losses to Rs. 54 crore on revenue of Rs. 62 crore in 2015-16.
