Franco-Japanese group Kitsuné has partnered with French private equity firm Siparex in order to get support for mezzanine financing through the firm’s Siparex Intermezzo 2 investment fund for the brand’s e-tail expansion plan.
Through this funding, Kitsuné will receive funds as a debt in a long-term maturity while the founders will remain the sole stakeholders of the company.
The brand is looking to strengthen its visibility in Asian markets and work on generating a larger chunk of revenue.
The brand announced, “The Kitsuné recipe is a clever mix of Japanese art-of-living, Parisian fashion culture and insatiable creative curiosity. Kitsuné’s strength lies in its freedom of action and choice, as well as its agility. Our plans for the brand, the spheres of expression we can explore, and our growth prospects, are still huge.”
It further added, “Siparex has listened carefully to our wishes and has been able to take into account our specific features, so as to stand alongside us in our future expansion projects without compromising our independence.”
Clément Barbier, head of Siparex Mezzanine said, “By mutual agreement, we were able to respond with a sponsorless structure to the founders’ desire to continue to expand the company while preserving their independence.”
She continued saying, “We also want to support [Kitsuné] in accelerating the implementation of its digital strategy, which already accounts for a significant portion of its sales, as well as its CSR policy, whose issues are already being successfully addressed today.”
