Joules is celebrating its 30th anniversary and how!
The fashion and lifestyle brand, heavily influenced by the British countryside, launched its first ever formalwear collections for men in association with UK fashion retailer Next.
To make the anniversary special, the new collections will be sold via next.co.uk from June 2019, with prices being £199 for jackets and £249 for a full suit.
Ecstatic with the launch, the brand said that the unveiling of the collection depicted the progression of its growth strategy, which is clearly evident with the way the product offering is fast enhanced both in existing and fresh categories.
The collections feature an exquisite repertoire of suits, shirts, trousers, jackets, shoes and much more. But, more importantly what has been the talking point is the perfect blend of Joules’ traditional style with classic British tailoring.
These collections are made from British tweeds and worsteds from the historical mills of Alfred Brown and Abraham Moon and Sons, which could very well be another of its many unique selling points.