GenZ-focused fashion-tech start-up Newme has inaugurated its premier flagship store in Mumbai, marking its entry into the city, the company announced in a press release. Nestled on the second floor of Infiniti Mall, Malad, the store boasts a spacious expanse covering 3,600 sq.ft. of area.
Sumit Jasoria, co-founder of Newme, said “We are thrilled to launch our first flagship store in Mumbai, the fashion capital of India. Mumbai, being the epicenter of the entertainment industry in India, acts as the trendsetter when it comes to fashion, and hence we chose Mumbai as our second city for offline presence.”
“As we continue to grow, we are excited about the journey ahead, expanding our retail presence to over 12-15 stores across India in the next year and connecting with even more fashion-forward individuals across the country,” he added.
The brand launches over 500 designs every week, leveraging technology to streamline its supply chain. During the latest Black Friday sale, the company experienced a tenfold surge in sales volume.
Established in 2022 by Sumit Jasoria, Vinod Naik, Shivam Tripathi, and Himanshu Chaudhary, Newme has set its sights on catering to more than 500 million Gen Z customers across India and Southeast Asia.
Bharat Tex Special Report 2026 
