Fashion retailer Decjuba is working on establishing a physical store in Singapore later next year and expanding into selling menswear and beauty products.
“We continue to look around the world and we don’t see another brand doing what we are doing as well as we do it,” said Tania Austin, owner and CEO at Decjuba.
The Decjuva store in Singapore will be the company’s first physical store in Asia. The business decided to establish it as a result of the expansion of its global e-commerce operations, which now account for 20 per cent of the group’s overall revenues.
Austin stated that Decjuva’s “No. 1 focus” for the company’s expansion plans in Asia is the store’s launch in Singapore in late 2024.
This month, Decjuba Kids items will also begin to be sold in eight new D-luxe concept stores, according to reports.
In addition, Decjuba has teamed up with Melbourne-based menswear label Mr Simple to launch its first range of men’s knickers, which will be sold online and in 15 of the company’s bigger stores.
Additionally, in October of this year, the business will open a pop-up shop at Melbourne’s Southland shopping centre.
