Fancode Shop, the merchandising division of the streaming platform Fancode, has renewed its exclusive licensing and merchandising partnership with the International Cricket Council (ICC) for the Indian market.
Under this agreement, Fancode will create official fan merchandise and accessories for both the ongoing ICC Men’s T20 World Cup 2024 and the upcoming ICC Women’s T20 World Cup 2024.
The merchandise lineup will feature T-shirts, polos, shorts, joggers, sweatshirts, vests, caps, bottles, keychains, coffee mugs, backpacks, tote bags, and more.
Commenting on the partnership, Prasana Krishnan, co-founder of Fancode in a statement said, “We’re delighted to continue working with the ICC to make affordable and high-quality merchandise available to Indian fans. Our range has proven to be a big hit and we will continue serving the fans with the most stylish fan gear to showcase their fandom.”
Fancode Shop is collaborating with outlets to make cricket merchandise available at airports in Mumbai, Ahmedabad, Delhi, Hyderabad, Kolkata, and Bangalore. Additionally, the merchandise will be available at select retail store chains across the country.
