Leading start-up and premium men’s fashion brand DaMENSCH completes 4 years.
In line with its mission of redefining men’s fashion via sustainability and innovation, the brand is doing a month-long celebration of “Da Manversary” by announcing “The 4 Rupee Flash Sale.” Under this offer, all DaMENSCH products will be available at just 4 rupees at 4:00 pm on all weekdays of October.
Founded in 2018 by Anurag Saboo and Gaurav Pushkar to bring innovation and unmatched functionality to men’s daily wearables, DaMENSCH’s vision is to make fashion sustainable yet fashionable.
In a statement, the company said that the over the years DaMENSCH has diversified and expanded its product range with The Fluid Collection, Better Basics, 500 Day Collection Popcorn Tees, etc.
From innerwear to loungewear, every product designed by the DaMENSCH Product Lab is infused with innovation never seen before. Fabric made from bamboo, sustainable high IQ dyes, long-lasting materials and 100 per cent sustainably sourced cotton are some of the brand’s product innovations.
Currently, the company is planning to venture into retail stores within this year and be available at 10,000 points of sale avenues across various formats, by 2024.
