Byborre, the Dutch textile innovation company, has named Mijke van Ballegooijen its new chief executive officer to lead ‘the acceleration of positive change’.
Byborre said in a statement that the new management will assist the business, which has transformed from a creative textile studio into a leading platform for sustainable textiles, in creating a revolutionary impact on the textile sector.
The company’s strategy to improve its operating model through innovation includes the hiring of Mijke van Ballegooijen, who has held a variety of jobs within a corporate context with an emphasis on customer experience, commercial excellence, and digital transformation.
Commenting on her appointment, Van Ballegooijen said, “It is impressive how Byborre has been able to set an example in the industry on how to become more responsible.”
Founded in 2015, Byborre’s portfolio includes accessible digital solutions for textile design, development, and production, along with a ready-to-order textile collection.
